Intent-based Searching

The big searching companies like Google, Yahoo, and Microsoft are working hard on developing new searching technologies that finally may solve some of the problems we all have with current internet searches. Yahoo’s Mindset is perhaps a good peak on the future of search and just how useful it may become when search results are no longer laden with an overabundance of advertisements and special offers.

Mindset works just like a regular Yahoo or Google search, but on the results page, you can move a slider to either Shopping or to Research, this way your results become filtered depending on where you move the slider bar to.

I tried a generic search for “Toshiba tv review” and when moving the slider to Research, the first link was in fact an actual review of a Toshiba product, and not an add or store listing for one.

It will be interesting just how well Yahoo’s Intent-based searching develops and how Google will implement their own version of it in the future.

Filed under: Internet Tools

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